Humans are creative creatures. We’re the happiest when we’re creating, when we’re adding value, and innovating.
Unfortunately, because of the way we’ve become accustomed with our phones on hand, social media, and notifications buzzing at us every few seconds, we’ve become a reactive community.
A phrase I’ve coined as ‘notification culture.’
Instead of being bored and having the opportunity to think of something new or creative to spend our time doing, we have constant notifications of nothingness that keeps up distracted and ‘busy’.
How many #saltbae memes do I need to scroll through before I realize I’m wasting my day away?
Social media networks like Instagram and Facebook have become so good at keeping you on the app, that they’ll send you a notification even when something happens that has nothing to do with you.
I used to use Facebook so little that Facebook would send me notifications about people I hadn’t talked to in years, who were doing things that have nothing to do with me.
Remember these social media platforms make more money, and can show you more ads the longer you’re on them. It’s in their best interests to bring you back as much as they can. I’m not saying social media is bad, I use it to run my business, but remember to use it and not let it use you.
I think of my best ideas when I’m away from my phone. When I’m going for a walk and my phone is dead or at home. When I’m doing my hair and makeup in the morning and I’m not looking at my phone.
They don’t call them shower thoughts for nothing.
When you allow your mind the opportunity to relax, without distractions, you turn on the part of your brain that allows your best ideas to flow, and gives you the ability to work out complex problems. [A great article on the topic]
When I started Good Morning Beautiful, I adopted the mindset of ‘creation over consumption’. To make sure I was spending more time creating things that make me happy than taking in too much information and getting distracted by the latest twitter storm trend.